Oct 07, 2019

How to Use Social Psychology to Improve Your Marketing : Social Media Examiner

Are you planning a social media campaign? Do you wonder why some marketing campaigns are more successful than others? The recent ALS Ice Bucket Challenge went viral because they used powerful psychological concepts to influence participation. In this article I'll share the concepts ALS used to achieve overwhelming success and how you can use them. #1: Appeal to Indirect Public Commitment We are...

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