Nov 23, 2015

Retailers give shoppers new reasons to use mobile phones in stores | Reuters

At some Macy's outletsthis holiday season, shoppers who download the retailer's appwill be able to use their smart phones to guide them through thestore to products they're seeking. At JCPenney, customers will be able to take asnapshot of, for example, boots worn by a person passing by andquickly find out if the store has similar ones in stock.And Staples is testing an app that will allow...

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