Aug 04, 2016

Will Instagram Stories kill off Snapchat as a marketing tool? - Particle News

Instagram has taken the wraps off Stories, a feature that lets users share photos and videos that disappear after 24 hours. Will it elbow out Snapchat, a platform based on this concept since it launched in 2013? PRWeek asked four social media experts if they think Instagram Stories will be the end of Snapchat as a tool for marketers. Christine Bridger, executive creative director, CurrentI don't...

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