Jan 13, 2016

The Top 3 Things Every CMO Should Know About the Internet of Things, From Deloitte Digital | Adweek

The Internet of Things (IoT), the slightly clunky term for the new generation of connected cars, homes, clothes and products, is already having a radical impact on consumer marketing. Based on Deloitte projections, a billion wireless IoT devices were shipped in 2015, a 60-percent increase from the year before.

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